1/22/2024 0 Comments Hip hop rap radio stations![]() Watch the Throne, a collaborative effort between rap superstars Kanye West and Jay Z, played to 13,000 at the Bell Centre later that year. Promoter Evenko broke Osheaga attendance records in 2011 when it booked then-reclusive rapper Eminem as the headliner. Those who do think Montreal is ready for rap on the radio look to concert ticket sales as proof of the city’s appetite for the music. They haven’t given a reason for someone to want to make a hip-hop station,” he says. “I feel like hip-hop fans haven’t been supportive enough. “Several formats could be possible in the English Montreal market, but it is clear that for nearly 20 years there are no more available FM frequencies in Montreal.”Įven worse, if there is interest in a hip-hop radio station in Montreal, Off the Hook host DJ BuddaBlaze feels the city’s rap fans haven’t made it clear enough for the suits to notice. “No, no plan (for a hip-hop station in Montreal),” says Cogeco VP of programming André St-Amand. ![]() That seems unlikely, unless Bell or Cogeco, which collectively own the likes of the Beat, Virgin Radio, NRJ, Rouge FM, CKOI, Rythme and CHOM, have an unexpected change of heart. There’s no room on the FM dial for a new frequency, so it would require an incumbent switching format. The CRTC is seen as a rather sizable obstacle in Montreal getting a hip-hop radio station. “Also the success of Furious 7, with the tragic death of (star) Paul Walker and the sentiment of the song’s lyrics have all aided in making it a No. 1 song on both the Canadian and U.S. Virgin Radio music director Madhvi Shah explained what made Khalifa’s song appropriate for hit radio: “(It’s) a very melodic song and the rap is not overly aggressive or harsh,” she wrote in an email. One of the biggest hits of the summer on Virgin Radio Montreal was See You Again by Wiz Khalifa, which was featured in the latest The Fast and the Furious movie and has a saccharine chorus delivered by pop singer Charlie Puth. There is also the occasional crossover rap hit. In Montreal’s radio ecosystem, university radio, especially McGill’s CKUT 90.3, offers a number of hip-hop shows, including CKUT’s Off the Hook, the longest-running hip-hop radio show in the city. Add Montreal’s growing roster of beatmakers who make instrumentals for rappers and over three decades of chart-topping hits from the U.S., and one could start to envision a potential playlist. A French-language rap station could offer a steady helping of local acts and famous ones from France, like IAM, to hit its magic number of 65 per cent francophone content. He and his crew alone, plus a regular rotation of Montreal-based rappers - of which there are many who quietly ply their trade with little mainstream support - could fill the quota. Radio stations in Canada are required to play 35 per cent Canadian content, and while finding enough Canuck rap to play alongside American favourites might have proved difficult a few years ago, one of the most prolific hitmakers in rap these days is Drake, who hails from Toronto. ![]() ![]() Asked if a rap station could work in Montreal, longtime rap concert promoter Rickey D replied: “What do you think? Of course.” ![]()
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